Youtube SEO
YouTube SEO refers to the practice of optimizing videos on the YouTube platform with the aim of getting them to rank higher in search results and recommendations. This includes a series of techniques and best practices that can improve a video’s visibility, engagement, and ultimately, drive more traffic and views to the content. Some key YouTube SEO strategies include optimizing video titles, descriptions, tags, and utilizing closed captions as well as creating custom thumbnails that can attract viewers. Additionally, promoting video content through social media and other digital channels can help boost its visibility and reach.
Youtube Profile
YouTube SEO is a strategy for optimizing channels and videos to improve placement in search results. YouTube is the largest video platform on the internet and is also considered one of the biggest search engines. So it is important to know how to optimize your content for the platform.
Channel Title
Your Channel Name is the official name for your channel on YouTube. There are several different types of Channel Names, including a person's first and last name (Casey Neistat) and names that describe a channel's overall topic (5-Minute Crafts). Why Is Your Channel Name Important?
Your Channel Name maximum 50 word limit.
Channel Description
A Channel Description (also known as a “YouTube About Page”) is a brief outline of what type of content you publish on your channel. It appears on your Channel Page and in YouTube's search results. Why Is Your Channel Description Important?
An effective YouTube description that gets your video more views should include:
Relevant text featuring at least 1,000 characters.
Keywords that are searched for on Google and YouTube seo and fit your video.
Hashtags.
Timestamps.
Links to related content or affiliate links.
You can use up to 1,000 characters. In this section, you'll want to mention the types of topics and themes you'll cover.
Try to include the most important information and relevant keywords in the first 157 characters of your description. YouTube allows you to use up to 1000 characters, but similarly to titles, it will shorten descriptions at about 100 characters. So, that first sentence is crucial.
Channel Keywords
YouTube channel keywords are terms that give YouTube information and context about your channel. Specifically, they help YouTube understand the type of content you produce and who your target audience is. To add channel keywords, select “YouTube Studio” -> “Settings” -> “Channel” -> “Basic info”.
You can include one to three keywords in your video titles as long as they make sense and you stick to 60 characters. You're allowed 500 words for your video description, where you can add as many tags and relevant keywords as you can.
Channel Country
It is necessary to select the country in YouTube. Whose traffic can be seen according to that country.
You can change your YouTube location settings in the YouTube app.
YouTube SEO is the process of optimising videos on the YouTube platform in an effort to raise their position in search results and recommendations.
Tap your profile picture .
Tap Settings .
Tap General.
Tap Location.
Select your country.
Channel Logo
Channel Banner
Engagement
Engagement metrics such as views, likes, comments and shares are far less important than in the past. From my experience, the number of comments in combination with your comment quality (length + specificity) plays the biggest overall ranking (YouTube SEO) factor.
Total Videos
Your video upload ratio is Higher. To improve channel performance, upload videos regularly.
Metadata / SEO
Videos with full metadata including title, video description, tags, subtitles, etc. have a better chance of being recommended for two reasons. They are considered to have high production quality because most producers don't bother to update anything other than video titles and quality indicators. They also allow YouTube SEOs to verify whether their understanding of the video matches the creator's metadata. Please note that YouTube will ignore creator data if it does not match, at least partially, YouTube SEO's AI algorithm evaluation.
Posting Frequency
Posting once a week is the standard schedule. But, if you don't have time to create and edit a video every week, try posting once every two weeks. From our own experience, growth is a bit more difficult when you first start your channel.
| Social media image type | Dimensions in pixels |
|---|---|
| YouTube Banner / Channel Art | 2560 x 1440 |
| YouTube Thumbnail | 1280 x 720 |
| YouTube Channel Icon | 800 x 800 |
| YouTube Intro | 1920 x 1080 |
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